The 2021 RadioAnalyzer Promises
Some years are better remembered than others and often it is because of personal or national events we can easily recall particular vintages of our lives. Like the year we …
Ten Key Takeaways for Radio in the Pandemic
Radio in the pandemic and our observations. By Mikkel B. Ottesen & Bill De Lisle What is happening for Radio in the Pandemic? Since the Corona Pandemic started sweeping the …
Corona Coverage Will Boost Radio Listening
Radio stations during Corona, radio listening in Corona – what is happening? And what can we learn from it? The article discusses the main role of radio stations during the …
3 Christmas Promotions That Work… and 1 That Doesn’t
Running a radio station at Christmas and creating Christmas promotions is always a challenge. It can be a “damned if you do, damned if you don’t” scenario. What your listeners, …
What Audio can learn from NBA Basketball and the Video Game Industry Mistakes
“Don’t hate the player, hate the game” is a quote most often used in defense of taking a less acceptable – but supposedly faster, cheaper, or more efficient – route …